Context Engineering: Building the Brain Around Your AI
Ramya Javvadi
Productivity
min read
Context Engineering: Building the Brain Around Your AI
If you're building agentic applications, or even just starting out, you've probably hit this wall: Your AI agent gets stuck in an infinite loop, calling the same tool over and over, even though your tool definitions are perfect.
This happened to me while building a manufacturing intelligence chatbot. The agent had access to dozens of tools - inventory APIs, sensor data, quality metrics, maintenance logs. Ask it "What's causing our delivery delays?" and here's what would happen:
It calls the inventory checking tool. Gets the data. Then calls the same inventory tool again with identical parameters. Then tries the inventory status tool. Then back to the inventory checker. Five minutes later, it's still obsessing over inventory when the real problem was a machine breakdown logged in the maintenance system - a tool it never even tried to touch.
Why does this happen when tool definitions are perfect?
I'm sure you've faced the same mystery. When you have lots of tools, their descriptions overlap. The agent isn't confused about what each tool does - it's confused about which one to pick.
But here's what changed everything: Once you get the context right, everything else - accuracy, reliability, even hallucination control - falls into place.
The solution wasn't fixing the tools. It was engineering the entire context around them. And tool management is just the beginning of what context engineering can do.
The Context Engineering Revolution
While developers have been managing prompts, RAG systems, and memory, calling it "context engineering" and treating it as a distinct field, it only started gaining traction recently.
Recently, the AI community has started recognizing "context engineering" as a distinct discipline - and industry leaders aren't holding back.

Aaron Levie, CEO of Box: "Context engineering is increasingly the most critical component for building effective AI Agents." He calls it "the long pole in the tent" - the real bottleneck in AI deployment.
Andrei Karpathy (former Tesla AI director, OpenAI founding member) endorsement went deeper:

So What Exactly Is Context Engineering?
Think of context engineering as the difference between giving someone directions versus giving them a GPS with real-time traffic, weather alerts, and local knowledge built in.
Prompt engineering: "What's the best way to phrase my question?"
Context engineering: "What does the AI need to know to answer correctly?"

The Context Window: Your AI's Working Memory
Every LLM has a context window - think of it as the AI's RAM. It's everything the model can "see" when making a decision. Context engineering is about architecting what goes into that window, making sure every token earns its place.
Here's what actually makes up the context:
1. System Instructions - Sets the AI's role, behavior, and guardrails
"You are a fintech support assistant for company ABC. Always prioritize user clarity and accuracy."
2. Memory Layers
Short-term (Conversation History): Messages within the current thread
Long-term (Persistent Memory): Summaries of past interactions, user preferences, profile info, or chats from different threads
3. External Information Retrieval
RAG-style document lookup: Pulling data from PDFs, code snippets, or videos
Third-party integrations: Real-time data like billing information or API responses
4. Tool Definitions
How to call available tools (APIs)
How to process and use tool outputs in next steps
Dynamically selected based on task relevance
5. User Prompt
The direct instruction from the user
The immediate query that triggers the response
6. Output Constraints
Desired format specifications
Structure requirements for the response
Proven Patterns for Context Engineering
1. Dynamic Tool Selection
Use semantic search (RAG techniques) to load only relevant tools per query instead of all tools at once. Research shows beyond 30 tools; descriptions overlap causing confusion. Result: 44% performance improvement, 3x better tool selection accuracy.
2. Context Compression
Models suffer from "lost in the middle" - forgetting information buried between start and end. Techniques like the Sentinel framework use attention-based filtering to achieve 5x context reduction while maintaining performance.
3. Context Isolation
Break tasks into smaller, isolated jobs with their own context windows. Anthropic's multi-agent research systems with separate contexts outperformed single-agent systems by 90.2% on their internal eval.
4. Memory Management
Summarization: When context grows beyond 100k tokens, agents favor repeating past actions over novel solutions - summarize to prevent this
Offloading: Anthropic's "think" tool (scratchpad) for storing notes outside main context yields up to 54% improvement for specialized agents
The Bottom Line
Context engineering isn't about making your model smarter - it's about making its environment smarter. It's the discipline of giving your AI exactly what it needs to succeed, nothing more, nothing less. Every token in the context influences the model's behavior. Context is not free. Make each token count.
Disclaimer: The tools and opinions shared in this post are based on general observations and should be considered as suggestions rather than endorsements. Individual experiences may vary.
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